Logo In Real Life: Notes for a social history of visual identity - Michele Galluzo his long interview

his long interview

non-mainstream publishing and ephemera explicitly positioned in the margins

and how understanding them allows us to see many of the milestones in the history of art - from Bronze Age gold-work to Turner

What does it mean to lose yourself – and is that something you should be aiming for

As part of the exhibi_on

Logo In Real Life: Notes for a social history of visual identity - Michele Galluzo his long interviewAn historical and critical reading of graphic design's icon, the logo, in its actual lived context. This is the untold social history of logos: where logos start living In Real Life, where they move away from corporate identity manuals and brand guidelines. This is where they do they encounter memes, counterfeits, protests, fashion, pop culture or counterculture more organically. Should we come to another understanding of logos? The book both archives